Web Application Development

Grow your business with a web application in 2020

In these uncertain times, a strong online presence may be your opportunity to build better relationships with your audience and, as a result, generate more revenue. We have created this web application development guide for CEOs and executives who want to grow their online channels. You’ll learn how your business can benefit from modern web app solutions, what are the most exciting web development technologies and design trends in 2020, and, finally, how to build a web application that your customers will love to use.

Why should you invest in web application development in 2020?

Digital transformation can help boost your company’s profits. Reports indicate that the share of revenue generated by the top companies in a given sector is highly correlated with the adoption of digital solutions.

Going online as a business has become even more essential in the age of a global pandemic. With whole industries, most notably manufacturing, travel & transportation, and retail, projected to feel a severe impact of the outbreak, companies seek ways to lessen the toll. Due to the pandemic, European retailers may lose 3.26 billion British pounds in sales, giving many businesses even more reasons to have a web app or another source of online revenue.

The pandemic has affected consumer behaviors as well. For starters, people opt for online shopping more than they used to. On top of that, many of us want to avoid several offline-based activities, even once restrictions are lifted.

There is every reason to think that this situation will push different-sized companies to offer their customer-facing operations online using web apps and mobile solutions. Investing in web development means creating a new touchpoint for consumers and generating profits even when the offline operations slow down.

Web development technologies that will give your business a boost

Picking the right technology is very important: it needs to be tailored to your business objectives and the needs of your customers. First, you have to decide whether you want to build a typical web app or perhaps a mobile-first solution—you can use web application development technologies to create mobile apps as well. You also need to think about the frontend (the interface people see) as well as the backend of your app. Your choices will depend on the features of your app and how customers will interact with it.

With the vast landscape of web development technologies, it may be challenging to choose the best tools for your web app. This is where a proven tech partner steps in—we’ve prepared an overview of the most useful tools for high-performing web apps. It will help you make better decisions regarding your app’s tech stack.

Pick the right technology for your app

The importance of UX/UI in web development

A solid design and well-thought-of user experience are the foundations of successful web apps. The recipe for great UX and UI is to follow a proven product design process. Such an approach allows you to deeply understand your users' needs and make choices that really make a difference for them.

The product design process we recommend and follow starts with a customer research phase during which we can analyze people’s pain points, wants, and typical behaviors. With all these insights, you can build and test wireframes to make sure your app is intuitive to use. Finally, interface designs will give your app a signature look and make it instantly appealing to the users.

How to build a successful web application?

You’re already familiar with two essential components of successful web apps: technology and design. In order to thrive in both of these aspects and release your app smoothly, you should take advantage of proven web development processes.

We have built a step-by-step guide to creating web apps, from the initial vision to post-launch maintenance. Following these steps helped us build dozens of high-performing apps for global brands and emerging startups. Use this guide to make sure that your app is on its way to success.

6 steps to create a winning web app


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